Great question. Now, I’ve always used a springform.
But I don’t see why you couldn’t use a baking pan. However, a 13×9 will probably be too large, and you’d end up with a very shallow cheesecake.
But if you have a 9×9 or an 8×8 pan, I don’t see why it shouldn’t work. You might find that cutting the first piece is a bit awkward, but overall if it were me, I’d try it. 🙂 Hope that helps.